Referrals Programs Do Not Have to be Expensive To Be Effective. In the latest referral campaign we created for our client Ripano Stoneworks, they offered free pies to their past customers. Ripano thanked them for their business with an invitation to stop by their showroom and pick-up a delicious free pie. The pie included a reminder that if they share the pie with a friend and tell them about the granite countertop they purchased from Ripano, maybe next year they will return the favor. This campaign was a big hit with customers and we are happy with the conversations it started. Say thank you to your loyal customers, while keeping your business top of mind presence. Referrals are invaluable to to the success of a business. If your customers are happy about your product or service, you can guarantee they are going to talk about it, and maybe suggest you to their friends and family. www.ripano.com