We all know that Google is the number one search engine that consumers use when looking for a business, which means having a Google, My Business Page is a crucial part of your online marketing plan. If you're not utilizing the former Google Places, then you probably aren't showing up on the Google Map when potential consumers are searching. In order to be listed as a search result on a Google Map, your company needs to have a verified My Business Page. Once a page is verified, the next step is to keep your page engaged and up to date. Posting, adding pictures and responding to reviews all help to keep your page active and can make a difference in whether your business is displayed on the google map or not.
With more mobile users than desktop users, having a locational search aspect and a highly positive reviewed page for your local business is a crucial marketing tool. Not only does it deliver instant results - it helps boost your long term SEO as well because your page consists of information about your business and links to your blog posts. Now is the time to get your website sorted if you haven't done so already.
