We are proud to announce Burke Advertising has joined SnowSports Industries America. SIA is the national not-for-profit, North American member-owned trade association representing suppliers of consumer snow sports with constituents in the retailer, rep and resort communities. Established in 1954, SIA annually produces the SIA Snow Show, the largest snow sports industry trade show and networking environment globally. We are excited to be a member of an organization that focuses on the development and growth of the snow sports industry. They can be found online at www.snowsports.org.