Burke Advertising News & Blog

We are proud to announce the promotion of Jessica McKenna to Art Director. McKenna previously served Burke Advertising as Multimedia Designer and worked up to Lead Designer over the past 11 years. In McKenna’s new role as Art Director, she will continue hands-on efforts within Burke Advertising as well as manage design company-wide, assuring adherence to brand standards, creative message, and consistency. McKenna is a graduate of Saint Anselm College in Manchester, NH with a BA in Fine Art. www.burkeadvertising.com

One of the best ways to connect with prospective clients is to utilize the compelling stories of existing clients. Here is one of several testimonial videos we created for our client Center for Contemporary Dentistry, conveying just how impactful their experience has been. www.dentalcarenh.com

Click here to watch Our client Lawn Dawg was featured on WMUR tonight for their work at Arlington National Cemetery. www.lawndawg.com

We’re capturing attention with a “hat trick” in the new TV spot we created showing the versatility of our client Bill Trombly, featuring Jack Heath. www.billhats.com

We helped East Coast Lumber launch their new contractor portal with this targeted direct mail piece. Sometimes you need to go through the mailbox to get them to the web. www.eastcoastlumber.net

Most newspaper, radio, and TV homepages are available for a daily takeover. One campaign we created for our client Lawn Dawg could not be avoided on the WEEI website. Viewers may be going to see if the Red Sox won or how Tom Brady is doing, but the Lawn Dawg message was loud and clear. Between the home page and mobile site, they had more than 650,000 impressions and more than 1,000 clicks to their website. Web page takeovers are just one tool we use to make sure our clients get noticed! Ask us today if your favorite website is available for a takeover! www.lawndawg.com

It's no surprise the live video streaming apps for twitter are popping up everywhere, but there is a distinct battle going on between Meerkat and Periscope. Meerkat stood a chance as it was approaching the top of the 100 most used apps list until Twitter launched its rival, Periscope just one month later. Both apps are extremely similar and rely on Twitter as a platform to stream live videos. However there are differences between the apps including appearance, saving capabilities, auto-tweeting, and 24-hour replay. Adding either app to your iPhone will allow you to capture raw moments that might have otherwise seemed too small to publicize. Which app will you choose?

Despite the early stumbles when Facebook went public just a few years ago, the most dominant social media site has roared back. One of the chief reasons why is the powerhouse of an advertising platform they have created. Do you want to create an offer that comes from your facebook page and only targets to a specific section of your audience - try a Facebook Dark Post. Want to display ads on Facebook, but only to your internal customer list - try a custom audience. Want to build a customer profile of your best customers and then find a thousand people like them - try a Look-A-Like campaign. From display ads, to video, to custom audiences, to advanced demographic and psychographic targeting, Facebook advertising is providing results for our clients. Ready to start your next campaign? Contact us today!